On a scale of one to ten, how happy are you?
We have asked dancers, models, gamers and people in cosplay queues. Answers ranged from a ten to a negative five. Whatever your number is, here is what we hand them.
$1.75 per serving, as low as $1.40 on subscription. 20 stick packs per bag. Free shipping over $50.
Nobody answers ten
Almost everyone lands between a six and a nine, and then explains the gap.
Late nights. No set schedule. Everything, honestly. The gap is rarely dramatic and rarely a crisis. It is the ordinary weight of a week, which is exactly what a daily supplement is for.
The largest Affron trial to date, published in The Journal of Nutrition in 2025, enrolled 202 adults with subclinical depressive symptoms. Participants taking 28mg of Affron daily for 12 weeks showed significantly greater improvement in mood compared to the placebo group, and reported reduced daily feelings of sadness and stress as early as five weeks into the study.
The same drink we hand over on camera
Nothing special sent to reviewers, nothing reformulated for the video.
30mg Affron® saffron, 200mg L-theanine, 100mg magnesium glycinate, B6, B12 and electrolytes, in one orange cream stick. We check back in with people a few weeks later because that is how long the research says it takes.
On cortisol, specifically
Saffron's effect on cortisol has been measured directly, not just inferred.
A randomised trial of an evening dose of Affron® looked at sleep quality, cortisol and melatonin in adults with poor sleep. It is the study we point to when we talk about cortisol, and you can read it yourself rather than take our word for it.
$1.75 per serving, as low as $1.40 on subscription. 20 stick packs per bag. Free shipping over $50.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. If you are pregnant, breastfeeding, or taking an SSRI or other serotonergic medication, speak with your doctor before use.